Posting Content: How Often Should You Do It?

Posting Content: How Often Should You Do It?

December 13, 2019

Digital marketers know that one of the most effective internet marketing strategies is that of web content. Content, whether it is posted to blogs, company websites, or social media profiles, has the potential to resonate with viewers. More importantly, ...

How Instagram and SEO Can Work Together

November 22, 2019

Among Internet marketing strategies, few have revolutionized the digital marketing landscape quite like social media. Platforms like Facebook, Twitter, and YouTube have provided marketers with easy-to-use tools, allowing them to reach global audiences with a few clicks of the ...

Topic Research: How to Create Blog Content that Your Clients Want to Read

November 15, 2019

Among internet marketing strategies, impactful web content is one of the leading ways to connect with audiences. For years, the mantra of “content is king” in both search engine optimization (SEO) and in digital marketing has been repeated time ...

Ways to Utilize Pinterest for Your Business

October 25, 2019

Social media platforms have revolutionized the digital marketing space. With a simple profile and a few clicks of the mouse, companies have the ability to reach a global audience. Platforms like Facebook, Twitter, and YouTube dominate in internet marketing ...

Your Business’s Facebook Page: The Right and Wrong Ways to Reach Out

September 27, 2019

Social media has revolutionized the digital marketing field. Platforms like Twitter, Pinterest, and Facebook offer tools for impactful internet marketing strategies, reaching new audiences for a fraction of the cost of traditional advertising outlets like print, radio, or television. ...

Learning About Link-Building: What It Is, and How It Can Help You

September 20, 2019

Most of today’s business owners know that visibility in online searches is the key to attracting new customers. Regardless of business size or type, the principles of search engine optimization (SEO) can help improve a firm’s ability to be ...

Tips to Improve Your Business’s Social Media Following (Without Buying Followers)

August 30, 2019

It is no secret that social media platforms like Facebook, Instagram, and Twitter have revolutionized digital marketing. These platforms allow anyone to reach a global audience with a few clicks of a mouse. Better yet, social media is cost-effective, ...

How to Use Google Ads to Your Advantage

August 23, 2019

Advertising is a key component of business growth. This vital aspect of digital marketing, when done efficiently, has the potential to provide a great return on investment while it helps to get your company’s message out to those who ...

How to Market Insurance to a Millennial and Gen-Z Audience

July 26, 2019

Digital marketers face many unique challenges as they attempt to reach diverse demographic groups. Marketing approaches that work for a certain segment of the population may not be sufficient or effective enough to resonate with another segment. As a ...

Using Keyword Optimization in 2019: What Are the New Best Practices?

June 28, 2019

Since the dawn of online search in the early 1990s, keywords have been a critical component. In the earliest search engines, users would type in a single keyword, hit enter, and receive a list of results that included the ...