Laguna Hills, CA, December 15, 2020 – Neilson Marketing Services, the premiere insurance marketing firm for more than three decades, is pleased to welcome to its sales team Michael Ben-Menahem as Sales Account Executive. In his role, Michael will be helping our team execute new business marketing campaigns to help our clients drive growth. Neilson Marketing provides a suite of insurance marketing services and products to retail agents, MGAs/MGUs, wholesalers, program administrators and carriers.
“We’re very happy to have Michael join the Neilson family as we expand our products and services for the insurance distribution system,” said President Jeff Neilson. “Our new demand marketing service is designed to generate and nurture leads and is having a great deal of success, particularly under these hard-market conditions and with so many professionals working from home. We’re able to help both retailers and wholesalers reach prospects, capture their attention by touching on pain points that resonate and move them through the customer journey until they are ready to buy or submit business. Michael is a great addition in helping us expand this service along with our other services that include list purchasing, outbound calling, website design and development, SEO and social media marketing.”
Michael joins Neilson after working for a commercial equipment finance firm in sales, communicating with business owners and C-level executives. He also worked for an asset management and financial planning firm assisting in developing financial plans for clients. Michael holds his Bachelor of Science degree in Economics from the University of Oregon.
“I look forward to building and developing strong relationships with our clients and along with my colleagues at Neilson helping our clients success and grow.” said Michael.
About Neilson Marketing Services
Neilson Marketing Services has been providing the insurance industry with marketing services for 30-plus years. Our best-in-class, advanced products help support agents, MGAs, wholesalers, program administrators, and carriers in their goals to target specific markets and coverage lines. Our Agency Tsunami service is an integrated digital platform that provides responsive, optimized website and development, content marketing, SEO, and social media marketing for brand awareness and expansion, lead generation, enhanced customer relationships, and organic growth. ProgramBusiness.com helps independent insurance agents find and gain access to the markets they needed for hard-to-place, unusual risks in the E&S and program business space. Carriers, MGAs, wholesalers and program administrators connect with our robust agency database to announce new products, expand their reach with a new program, and appoint new agencies.