How Insurance Agents Can Win in a Soft Market- Part 2

October 8, 2014

How Insurance Agents Can Win in a Soft Market- Part 2 As we mentioned in part 1 of this post, telemarketing is a sales strategy being used by the most profitable and successful insurance agencies. What about email marketing? ...

How Insurance Agents Can Win in a Soft Market- Part 1

September 11, 2014

As many veterans of the insurance industry know, a soft market can lead to swift declines in prices as carriers compete for premium growth. Prices will fall as the excess of supply over demand increases. So what can you ...