Insurance SEO Tips for Google in 2016

Insurance SEO Tips for Google in 2016

December 17, 2015

This is a heads up for anyone that’s engaged in SEO and would like to be prepared in January 2016: Be ready when reviewing your web traffic, it just may take a dive along with the penguins above. There ...

Mobile Email Marketing and Targeting the Right Audience

December 8, 2015

What insurance email marketing developments are disrupting the market today? Are you keeping up with the changes? Are you taking the proper approach to email marketing? These are questions you should be asking yourself on a regular basis. For ...

The Role Video Plays in Insurance Marketing

July 2, 2015

Pst! Hey, you! Yeah, you! The one watching the hilarious cat video on YouTube.  Did you know that videos can be used as an effective insurance marketing strategy? With all the silly pet pricks and ice bucket challenges, we’re ...

How to Write Well For the Web (And Why it Matters)

June 24, 2015

Consumer habits change constantly. We watch countless YouTube videos, devour hours of Netflix, listen to audio books. But write a company blog? Update your website copy? Read every email or business correspondence? Nobody has time for that! So why ...

How Are You Executing Your Keyword Strategy?

June 17, 2015

Keywords are to Internet marketing what lists are to traditional marketing. Building a website, or a page on a website without considering keywords is like listing your business in a directory without telling people what you do.  Like the ...

Local SEO for Insurance Agents: An Introduction

November 17, 2014

Local SEO for Insurance Agents: An Introduction The way people have searched has evolved. From the original concept of the internet in 1962, this “Galactic Network” of interconnected computers has evolved into something more. As Google continued to grow, ...

The Top 3 Reasons to Utilize Insurance Drip Marketing

November 3, 2014

The Top 3 Reasons to Utilize Insurance Drip Marketing One of the greatest advancements in advertising and marketing in recent decades has been the automation of business practices. Among these business practices, one that is not often utilized enough ...