Using Keyword Optimization in 2019: What Are the New Best Practices?

Using Keyword Optimization in 2019: What Are the New Best Practices?

June 28, 2019

Since the dawn of online search in the early 1990s, keywords have been a critical component. In the earliest search engines, users would type in a single keyword, hit enter, and receive a list of results that included the ...

How to Build an Effective Keyword Marketing Strategy

November 16, 2018

Digital marketing is a complex process, using a wide range of strategies and features to resonate with potential customers. Search engine optimization, or SEO, is the core of any digital marketing campaign; SEO influences every aspect of the campaign, ...

How Are You Executing Your Keyword Strategy?

June 17, 2015

Keywords are to Internet marketing what lists are to traditional marketing. Building a website, or a page on a website without considering keywords is like listing your business in a directory without telling people what you do.  Like the ...